Pick Your Paint Wisely: You’re One Bold Choice Away From Losing $$$

Have you ever asked yourself, “What color should I paint my house when I sell?” If so, our team at Century 21 Marty Rodriguez is here to help! We’ve been helping our clients pick paint colors since 1978. In the competitive real estate market of Southern California, selecting the right exterior paint color can make or break your home's curb appeal, increase property value, and attract potential buyers. To help you make the best choice, here's a list of steps to follow:

1. Know Your Audience and Reflect Your Home's Character

• It’s important to understand the preferences of your target market, considering factors such as demographics and the history of your immediate neighborhood, county, and state.

• Choose a neutral color palette that appeals to a broad range of buyers and complements your home's architectural style. Choosing a stark white or black may make a potential buyer think about upkeep and can turn buyers away, so staying in the natural, earth tone palette is always a safe bet.

• Make sure that the selected color reflects the character of your home and blends harmoniously with the surrounding neighborhood. If you live in a historic neighborhood, make sure that your home fits in with it's history. See our article Historic Homes 101: What To Know to learn more about historic homes and their intricacies.
  

2. Blend In, Stand Out: Choosing a Complimentary Color

• Take a walk around your neighborhood or look at recent local sales to see what is helping others sell their home.

• Consider visiting local home improvement stores to explore trending colors and finishes that resonate with today's buyers. Sherwin-Williams has curated collections of historically accurate palettes for the following:

• Select a paint color that complements the exterior features of your home while standing out enough to make a memorable impression.
  

3. Create a Blank Canvas for Buyers

• Opt for a clean and timeless color scheme that provides a neutral backdrop for potential buyers to envision their own style and preferences. Selling your home is not the time to be creative.

• Avoid bold or overly personalized color choices. Going too bold can make a buyer feel like it isn’t the right house for them, because such a principle element is something they would never pick.

• Remove personal items and decorations from the outside of your home to allow buyers to focus on its architectural features and your home’s blossoming potential.
  

4. Practical Considerations: Durability and Maintenance

• Choose high-quality, durable paint finishes that can withstand the seasons.

• Select colors that are easy to maintain and touch up, minimizing concerns for potential buyers and improving the overall appeal of your home.

• Consider consulting with a professional painter (call us for a recommendations in Southern California!) or one of our real estate agents to be sure that your chosen paint color is a good choice that will increase curb appeal and keep any buyer interested.
  
  In conclusion, by following these steps, you can make an informed decision when selecting the perfect paint color to enhance your home's marketability and attract potential buyers. If you're ready to sell your home or explore your options, our team of experienced professionals is here to assist you every step of the way. Contact us today to schedule a consultation and start your journey toward a successful home sale!

  We’ve been picking paint colors for clients since 1978 and would love to help you out.
  
  Thanks to our agent Kayla-Rae Campbell for advising this week’s article on home paint color advice!
  
  ← Read our previous article: HOA Living: The Real Pros & Cons
  → Read a relevant article: Historic Homes 101: What To Know

  
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